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About JoAnn

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About Me

Hello, I'm the heart and soul behind Smart Cookie Collective, a platform born from the love of baking passed down from my grandmother and my mission to empower cookie artists of all levels. Fusing my background in business, technology, and a decade-long journey as an entrepreneur, I bring you unique cookie decorating experiences that not only add beauty to your kitchen but also provide a path to a fulfilling home-based business. Let's embark on this journey of creativity, expression, and success together! Learn More

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My Mission

"Empower your baking business to reach new heights! As your trusty guide, I'm thrilled to teach you innovative strategies to maximize your online presence and expand your reach beyond your current customer base. By embracing these cutting-edge techniques, you'll revolutionize your approach to business, conquer obstacles, and achieve greater financial success. With every step you take, you'll elevate your profile in the industry, attract a loyal following, and be recognized as a true authority in your craft. Your newfound reputation will allow you to charge a premium for your mouth-watering creations and to live the life you've always dreamed. Let's work together to turn your passion into profit!"

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Here’s to a great 2023-2024 school year!!! Feeli

Here’s to a great 2023-2024 school year!!! Feeling all the feels right now.

I'm so excited to announce that our next LIVE trai

I'm so excited to announce that our next LIVE training is coming soon! I've been getting a lot of questions about the event, so I wanted to take a moment to answer some of them.

What is the LIVE about?
I'm hosting a FREE LIVE Training on cookie decorating - absolute beginner steps. So if you've always wanted to learn to decorate cookies but haven't started for whatever reason - here's your chance. Join me LIVE to learn the exact steps to prepare your flood consistency icing, outline a cookie, and apply a top layer or base coat of icing onto a cookie.

When is it?
The training class will be held on Friday, September 9th at 1:00 pm CST. No registration is necessary; just join my LIVE - in the https://www.facebook.com/joann.cakeway CakeWay Cookies FaceBook group.
I hope you'll join me!

Is this LIVE training class FREE?
Yes! This is a FREE class.

Do I need to register for the training?
No. Just show up LIVE. There will be a link to download the FREE resource guide.

Will the replay be available if I can't attend the LIVE?
The replay will only be available until Monday, September 12th. So be sure to tune in and watch it soon.

#cookies #cookiedecorating #cookietraining #cookierintraining #cookierinthemaking

The workshop is today! Don't forget to register he

The workshop is today! Don't forget to register here to get your zoom link and download the workbook! You've got some building to do... https://www.joannanthony.com/freeworkshop2022

Truth is... Before a goal can be reached, it must

Truth is... Before a goal can be reached, it must be identified first. Let's talk... Comment below. How many clients / customers/ revenue do you want to earn by September 30th. What about December 31st? Comment below... And then let's make a plan to get there... https://www.joannanthony.com/freeworkshop2022

Have you joined my FaceBook Group? Meet me inside.

Have you joined my FaceBook Group? Meet me inside... Link below... https://www.facebook.com/groups/builddreambusiness

Do you want to make extra $$? Do you have a hobby

Do you want to make extra $$? Do you have a hobby that you'd like to learn how to turn into a business. Then you're in the right place sister! Register today for the upcoming Turn Your Passion into BIG Profits Workshop. Happening on July 21st at 6PM Central!

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